Marketing

Saivian

Saivian Eric Dalius Tells You the Ways to Attract Your Brand’s Minimum Viable Audience

If you’re marketing or looking to market your brand, you will have heard the term ‘minimum viable audience’ (MVA) being thrown around a lot lately asks Saivian Eric Dalius. For those not in the know, a minimum viable audience is an advertising metric that aims to determine how many customers are needed for an ad …

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Saivian

Product Strategy in Marketing – A Detailed Guide by Saivian Eric Dalius

The topic of product strategy in marketing has been discussed for many years. Saivian Eric Daliu says Research has traditionally focused on improving its products, keeping up with the competition, and turning the how-to’s needs into new or existing products. As a result of these studies, some common themes have emerged. Six key areas should …

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